We started our journey with the purpose of offering a better freeze-dried dog food – one filled with not only nutrition but also ethical values. At Purpose we just don’t want to bring another freeze-dried raw pet food diet to the market – we are setting a new standard of quality in the pet food industry while supporting independent American family farms and raising awareness of animal welfare.
It’s often easy to forget that the pet food on your pet’s bowl was once an animal. But how was that animal raised? How was it treated? We believe the humane treatment of animals should extend to those who make up your pet’s ancestral diet.
Therefore the practices of our suppliers are always guided by an attitude of care, responsibility and respect. We only work with suppliers who either have a humanely raised certification label or have extensive humanely raised practices.
Our freeze-dried raw dog food and treats are passionately prepared using humanely raised and human-grade, antibiotic-free and steroid-free meats, poultry, certified organic produce, certified organic minerals and natural vitamins in a USDA inspected pet food production facility.
Our Food Formulations:
Freeze-Dried Raw Dog Food: 95% Protein 5% Organic Produce with Vitamins & Minerals
Freeze-Dried Raw Cat Food: 99% Protein 1% Organic Produce with Vitamins & Minerals
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Our beef comes from humanely raised, grass-fed cattle that are never administered antibiotics or hormones, as nature intended. Good for the cattle,...
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Purpose Chicken Breast Treats come from the highest quality free-range, farm raised chickens. This ensures optimal nutrition for your pet and suppo...
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Heart is an excellent source of protein, B vitamins and iron, so treat your dog or cat to our diced freeze dried turkey hearts for a healthy snack ...
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Duck is rich with iron and makes an easy to digest protein source, making Purpose Duck Treats especially good for sensitive dogs. Healthy pets are ...
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There’s no doubt about it, liver is a nutritional powerhouse. It’s an excellent source of lean protein; vitamins A, B6, B12, C, D, E, K; Riboflavin...
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Purpose Pet Food Freeze-Dried Carnivore Turkey Cat Food is the limited ingredient option your cat has been looking for. Turkey is naturally loaded ...
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A complete and balanced diet for cats based on their biological needs, Purpose Pet Food Freeze-Dried Carnivore Chicken Cat Food is an easy way to e...
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A complete diet formulated for dogs’ ancestral needs, Purpose’s Turkey & Veggie Dog Food recipe contains only humanely-raised, all natural turk...
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Purpose Fish & Veggie formulated with limited ingredients including whole wild-caught salmon and whitefish and never any added fillers, artific...
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Duck is rich with iron and makes an easy to digest protein source. We work with American family farms to source the highest quality humanely raised...
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Purpose Chicken & Veggie Dog Food formula is made from humanely-raised, free-range chicken and organic fruits. An enticing and nutritious dinne...
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